Case study

Wasatch Peaks Credit Union is deeply rooted in Northern Utah, serving a diverse membership of 31,116 that includes families, small business owners, and hardworking individuals. The Credit Union holds assets of $607 million as of March 31, 2025, with 7 branches supported by a staff of 97 full-time equivalent employees. Headquartered in Ogden, Utah, Wasatch Peaks’ goal is to help its members achieve financial success while maintaining a strong connection to the local community.

Wasatch Peaks went live on the Blossom You online banking platform in May 2023.

Wasatch Peaks Credit Union sought a new, comprehensive digital banking and core system to help address several challenges:
Outdated member experience
Members expressed frustration with the “clunky” experience offered by Wasatch Peak’s prior online banking vendor—especially when it came to mobile banking and a lack of self-service options. The user experience was outdated, and the Credit Union had little confidence in the vendor’s ability to make needed enhancements.
Need for a modernized, flexible platform:
To keep up with evolving member expectations for a modern, digital experience, Wasatch Peaks sought a technologically innovative partner with a desire to continuously add new features and functionality.
High costs of enhancement:
With their prior digital banking provider, making updates or adding features was prohibitively expensive.
Inefficient, Manual Processes
Wasatch Peaks’ team members often felt constrained by their prior online banking solution, and were frustrated by the amount of time it took to access data and manage member inquiries.

Digital banking
Evergreen and omnichannel for consumers and businesses.
Credit monitoring
Helps members track their score, run scenarios, and understand their credit.
Tax filling
Access member details and manage profiles, all in one place.
Card controls
Embedded card controls, virtual cards, rewards.
Transaction data enrichment
Merchant details, tax info, and categorization.
Online account openning
Automated onboarding with core integration and ID verifications.
Fraud protection
Security hub preventing fraud and account takeovers.

A Better Member Experience
Blossom offers a modernized, elegant digital banking experience designed to position your credit union as your members’ primary financial relationship.
Improved Response Times and Accuracy:
Through the Blossom Magic operating system, Credit Union staff have access to a powerful set of administration tools, enabling faster response times to member issues and inquiries.
Streamlined Staff Experience
Through Blossom Magic, the Credit Union has access to superior reporting, tracking, and issue-handling capabilities, allowing management to quickly assign roles to internal groups and individual staff members.
Better Security and Member Protection
From maintaining the latest data security protocols to offering innovative new services like ongoing credit reporting and AI-enabled transaction monitoring, Blossom helps keep Wasatch Peaks a step ahead of the latest threats.
Supercharged Growth
Blossom’s scalable platform and flexible infrastructure has helped Wasatch Peaks address evolving member expectations and keep pace with much larger financial institutions.